implementations on our web properties.
➢ Communicate with management, teammates & affiliate managers on expectations,
project timelines, development and goals/results.
➢ Manage a team of 10- 15 SEO Specialists and be accountable for the weekly delivery of
their established goals.
➢ Should Perform detailed analysis on various 3rd party sites for link prospecting and
identifying content marketing/link building opportunities – using competitive intelligence
tools.
➢ Should work independently on all aspects of SEO, including keyword research, content
strategy, social media, XML & Html Sitemap creation, Meta Tag Creation, Breadcrum
optimization, schema creation and heading tag optimization, outreach and link building –
to enhance organic search visibility for our web properties.
Job Description-Onpage TL
optimization, schema creation and heading tag optimization, outreach and link building –
to enhance organic search visibility for our web properties.
➢ Should Manage on-page and off-page SEO efforts by optimizing content, overseeing
reporting, conducting regular SEO audits, and pro-actively seeking out relevant link
placements on external websites to increase organic rankings.
➢ Should work with internal web/content development team to improve content, internal
linking and site quality.
➢ Should know how to Monitor Google Webmaster Tools to identify site issues, such as
crawl errors and html suggestions.and monitor, track and report on SEO performance
and trends.
➢ Should Research and stay up-to-date on new developments, trends and technologies
within the SEO space.
clients.
➢ Must have experience in getting organic page rankings on Google, Yahoo and Bing.
➢ Must have experience in managing ORM(Online Reputation Management).
➢ Good to have a track record of leveraging personal network to make connections
with key influencers via social media, email.
➢ Should have a understanding of organic search and content marketing.
➢ Should have a Team building, mentoring and people management skills.
➢ Should be familiar with Google (and Bing’s) search services and analytical platforms.
➢ Should have experience in using SEO analysis/research tools like AHREFs, Magestic,
SEOmoz, or similar tools.
➢ Must have sound understanding of search engine algorithms and updates such as
Panda, Penguin and Hummingbird core search technology – for regular sites, mobile
sites.
➢ Should have Web analytics experience with knowledge of analytical tools such as
Google Analytics & Google Webmaster Tools.
➢ Must be Self-motivated, detail oriented, ability to prioritize, multi-task and manage
multiple initiatives simultaneously.
➢ Good to have Basic knowledge/understanding of HTML, CSS, JavaScript & technical
recommendations.
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